Joseph
Naidu
India
More than a product designer.
More than a product manager.
A Bangalore based product professional that loves creating amazing digital experiences across streaming, B2B, F&B & fitness.
Some of my work
Altfit
A personalized fitness app that provides tailored workout programs based on an advanced body assessment. It offers expert guidance from certified coaches to help users achieve their fitness goals.
Shein
Design lead for Shein India's in-app creator economy — an affiliate link generator, UGC feed, and virtual try-on experience embedded across iOS and Android.
MakeMyTrip
A creator program built for MakeMyTrip — travel briefs, UGC submission, and payouts, designed to turn everyday travellers into brand storytellers.
Valorant Challengers South Asia
A tournament hub for Valorant Challengers South Asia — match scheduling, team standings, and a lucky-draw rewards flow, built to Riot Games' brand standards.
Loco.com
Design system, onboarding, and rewards work for Loco’s live-streaming platform — translating a new global brand into a functional product UI.
Galleri5
A revamp of Galleri5’s Analytics Dashboard — standardising the design system, mapping site structure, and bringing predictive, AI-driven insight to campaign tracking.
Yess Chef
A custom memento-generation app built for a fine-dining restaurant, letting staff turn a guest photo into a print-ready keepsake in seconds.
Tara Suites
A boutique serviced-apartment brand's website and CMS — built to replace manual WhatsApp pitching with a simple, shareable catalog of stays.
Woodsvale
A luxury villa development by Tattvam Ventures in Bangalore, offering sustainable living with modern amenities.
Let’s have a chat
Feel free to pick my brains